Executive Summary:
Carol, the past month has seen a significant increase in our online engagement, with a 20% rise in website traffic and a 15% increase in social media interactions. Our recent marketing campaigns, particularly the social media influencer collaboration, have been highly successful, driving brand awareness and customer engagement. However, the conversion rate remains stagnant. For the next month, the focus should be on strategies to convert this increased engagement into sales. Potential strategies could include targeted email marketing campaigns, website optimization for better user experience, and special promotional offers. Additionally, monitoring competitors' strategies and market trends should continue to stay ahead in the market.More...