I am proud to say that my experience leading operations in B2B SaaS ecosystems goes beyond day-to-day management; it is about building profitable, fail-safe hyper-growth engines.
For 11 years, as CEO and Country Manager of OSAcontrol, I comprehensively led the operations and scaling of a SaaS logistics traceability platform. Under my leadership, we achieved a 10x increase in revenue (2018-2024). This level of growth required a complete operational transformation: I personally orchestrated our infrastructure migration to the cloud (AWS, Azure, GCP) to guarantee flawless technical scalability and ensure the critical uptime our clients demanded.
In the B2B SaaS world, customer retention is the ultimate operational KPI. I proudly structured the service delivery and operations to retain highly complex global giants, such as MSC, DP World, Falabella, and Mall Plaza. When your software is the backbone of corporations like these, the standard for Support and Customer Success is absolute; the margin for error simply does not exist.
To sustain this level of corporate service, I have developed a proven ability to govern operations at scale. Throughout my career, I have scaled from agile squads (18 people as Co-founder) to leading General Management structures (130 people) and directing critical Logistics and Customer Service areas with up to 300 employees. I know exactly which processes break when scaling a tech company and how to redesign them.
Finally, my greatest point of pride in operations is my unwavering focus on profitability. In past roles (such as at DVP S.A.), I took over an operation that was losing USD $80,000 monthly and made it profitable in just 12 months, improving the service level (Fill Rate) by 26% through technology implementation. I know how to align technical and support teams with the company's P&L—a language I speak fluently after years of reporting to world-class boards of directors (comprising former Cisco and BCG executives).
That is the operational rigor, the C-level weight, and the scaling matuMore...