A Product Designer & Product Manager with 15+ years of experience in digital products. With a degree in Design, I've worked for the past decade and a half creating and evolving digital products with a focus on user experience, business strategy, and continuous innovation.
I work with a startup mentality and product vision. My work goes beyond aesthetics. I enjoy thinking strategically, understanding the business, developing hypotheses, testing, validating, and evolving. I work with iterative cycles, prototyping, and a focus on results—from problem discovery to the consistent delivery of real value.
With a strong interest in innovation, entrepreneurship, and business models, I believe in design as a tool for transformation. I have an affinity for dynamic environments, multidisciplinary teams, and business challenges. I connect with products that require disruption, a systemic vision, and a creative approach to solving user problems.
Skills and frameworks I use:
• Product Discovery • MVP • Design Thinking • Lean Startup • Prototyping with Figma
• UX Research • Roadmap • Ideation • Value Proposition Design • Business Model Canvas
• Personas • OKRs and KPIs • Information Architecture • Design System
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I also dabble in oil paints, analog synthesizers, and horror stories.
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