Creative, data-driven marketing strategist with global experience across e-commerce, live streaming, and CRM. Passionate about building brand stories that convert.
Professional Overview
With over 6 years of international marketing experience spanning Malaysia, Taiwan, and the U.S., I specialize in omni-channel strategy, influencer collaboration, and digital campaign execution. I’ve led successful CRM implementations, managed cross-border product launches, and built audience growth strategies that doubled customer engagement. Fluent in English and Mandarin, I bring a culturally versatile approach to brand building and customer communication. My recent achievements include launching a U.S.-based skincare startup and increasing client retention through personalized content marketing.More...