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Michael Babenko
Creative director, brand consultant
Verified
Creative director and brand strategist with 15 years of experience in visual communication and leadership. I specialize in building brand foundations and unified ecosystems for global organizations, incl. a group of 1,700+ employees in the game dev industry. With a Master’s in Biophysics and technical skills across multiple design disciplines, I bring a structured perspective to brand architecture and content production. I manage cross-functional teams to create brand content that balances business utility with cultural relevance. Services Brand strategy and identity * Research-based positioning * Visual systems that scale * Implementation guidelines * Team training and handoffs Brand content and campaigns * Content strategy that connects * Photo/video production oversight * YouTube channel development * Ongoing creative direction Long-term support * Monthly content planning * Campaign development * Performance reviews and pivots * Creative problem-solving on demandMore...