10+ years experience in go-to-market strategy, product marketing, and sales enablement. I help businesses launch new products and increase revenue by taking a customer-centric approach to reducing CAC, increasing LTV, and creating ROI-focused opportunities and relationships.
Great ideas are nothing without implementation. I take pride in executing and believe that continuous testing and iteration are integral components of continued success.
✉ roddy@roddygibbs.co
Specialties: Product Marketing, Demand Generation, Growth Marketing, Go-To-Market Strategy, Customer Acquisition & Retention, Strategic Sales & Partnerships, Conversion Optimization, Marketing/Sales Automation, Business Development.More...