Brand Expert, Creative Marketing Executive, Event Producer@Digital Union
Verified
A Marketing-Minded Creative Leader
I would like to use my broad experience and brand acumen to support, advance, and implement new strategies for the benefit of many.
I’m a former professional athlete and am currently a creative marketing executive with vice president, chief marketing officer, global general manager, and chief executive officer
experience across three decades of leadership in the youth culture, sports, and outdoor industries.
I have had a career leading, building, resuscitating, accelerating, and creating brands in the bicycle, eyewear, apparel, accessories, footwear, watch, nutrition, brewery, spirits, and skateboard categories. I have overseen large athlete rosters and managed the sports marketing between events, media, and leagues to leverage and bolster these athletes and brands. I have
conceived and produced award-winning marketing campaigns, ground-breaking events, product innovations, and award-winning films. In various marketing and leadership roles with some of the
most iconic brands in the world, I have overseen both strategic direction and marketing execution while empowering regional teams to craft and implement local sales and marketing strategies to deliver locally on global initiatives.
I’m a marketer with a penchant for creative solutions in advertising, content creation, product development, digital and experiential marketing. I have held leadership positions with brands like adidas, Nixon, Billabong, SPY Inc, Eliel, Wattie Ink, Ocean Pacific, Globe International, Bluetorch, and Surfing Magazine.More...