DR
Digital Radar
Company Employees
PZ
Paul (PJ) Zimmer
Marketing Consultant/Founder @Digital Radar
Verified
Innovative, driven and influential consumer focused Strategic Marketing Leader with extensive experience generating significant P&L growth, double digit returns and customer acquisition for multi-billion-dollar companies within research, pharmaceutical, biotechnology, consulting, engineering, technology and home appliance industries. Strong digital marketing and eCommerce acumen with holistic mindset capitalizing on cross-functional collaboration. Plans and directs all aspects of company market mix including product, placement and promotion. Builds data-driven, consumer-focused approaches. Effectively manages $900MM+ P&Ls, $20MM+ projects, $1MM+ budgets and 50+ person teams. Able to achieve deliverables despite economic challenges and client obstacles.More...