Hello.
I’m Katerina.
Brand Consultant | Creative Director | Strategic Design Thinker
Based in Greece, working across Greece, the Netherlands & Switzerland
Founder of Think Brands® | 20+ years in food, non-food & service industries.
For over 20 years, I’ve been helping brands grow with clarity, creativity, and commercial edge - across food, non-food, and services.
Whether leading teams, joining them, or building the right one for the job, I bring a collaborative, hands-on approach - with just the right balance of structure, strategy and creative spark.
I combine instinct with creativity and strategic thinking to build brands that are not just beautiful, but commercially sharp.
With an MA in Design Leadership and a BA (Hons) in Graphic Information Design from London, I bridge the gap between bold thinking and sharp execution. Since 2003, I’ve worked with companies of all sizes to create brand identities that stand out and stand for something. In 2018, I launched Think Brands®, where we turn big ideas into brand reality.
From Athens to Amsterdam to Zurich, I work across food, non-food, and service industries, leading, joining, or building teams that bring bold ideas to life. Whether launching from scratch or evolving something established, I combine creative instinct with strategic clarity to create brand identities that not only look sharp - but work hard.
What fuels me? Creative challenges. Strategic puzzles. Honest conversations. And the belief that a brand is only as strong as the thinking behind it.
Proud mom of two brilliant young adults currently studying in the Netherlands - they’ve taught me more about agility and perspective than any leadership course ever could.
Open to: • Collaborations & creative partnerships
• International projects
• Bold briefs that need both vision and precision
• Brand transformation projects (big or small)
• Leading or building agile teams • Strategic consulting across industries
I love a good brand story - especially helping shape the next chapter. Let’s connect!More...