I'm a Product & Design Consultant with over 15 years of experience driving business growth across fintech, consumer products, and high-impact startups. I specialize in transforming ambiguity into scalable systems, launching innovative products with speed, and aligning design with strategic business outcomes.
My work lives at the intersection of enterprise precision and entrepreneurial agility. As VP of Product at Revela, I launched a Banking-as-a-Service platform in just 60 days. I’ve saved companies millions by rescuing failing systems, like the $1MM cost recovery I drove at Flyhomes through CRM optimization. And when I chose to prioritize family over relocation, I didn’t slow down—I scaled a construction brand to $500K revenue in under seven months while advising early-stage startups on UX, go-to-market, and product strategy.
What sets me apart? I don’t just build products—I build momentum.
From leading 150+ initiatives across 9 teams at Acorns to creating Zelle’s first national GTM playbook, I bring clarity to chaos and results to roadmaps. My approach is human-first and insight-driven, blending UX design, data-backed strategy, and team empowerment to create products people trust—and businesses depend on.
Like the viral content strategies outlined in Hook Point, I believe retention isn’t a metric—it’s the byproduct of relevance. Whether it’s capturing attention through intuitive UX or holding it through frictionless onboarding, I build experiences that stick. Every product decision I make ties back to what matters: user impact, team velocity, and measurable business growth.
Let’s build something that earns attention—and keeps it.More...