Brand Storyteller, Branding & Equity Innovation Strategy| Ex Unilever@UNILEVER
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Hi, I'm Hind — a freelance expert in marketing strategy, innovation, and equity branding, with a passion for building purpose-driven campaigns.
With over 14 years of international experience across FMCG, lifestyle, and entertainment sectors, I help brands unlock growth through strategic clarity, creative innovation, and deep cultural relevance.
I’ve led multicultural teams and global portfolios at Unilever and GI Pharma, managing over €1B in brand equity across Europe, Asia, Africa, and the Middle East. My work spans brand turnarounds, digital transformation, and go-to-market innovation—both in corporate environments and as an entrepreneur and consultant.
I craft brand strategy and storytelling in English, French, or Arabic, and can support projects in conversational Spanish.
If you're looking for a hands-on partner to shape your brand’s future, I’m available for freelance projects and open to longer-term commitments, including contracts up to 2 years.More...