Pamela Aguilera is a dynamic Customer Marketing Manager at Essity, where she spearheads innovative strategies to enhance customer engagement and drive brand loyalty. With over a decade of experience in the consumer goods industry, Pamela excels at leveraging data-driven insights to develop targeted marketing campaigns that resonate with diverse audiences. Her leadership has contributed to a 25% increase in customer retention and a 15% boost in sales over the past year. Passionate about sustainability, Pamela is committed to integrating eco-friendly practices into Essity's marketing initiatives, aligning with the company's mission to improve well-being through essential hygiene and health solutions.More...