Allie Baker is a Content Strategist, Copywriter, and Editorial Producer with more than a decade of experience in the digital media landscape. She collaborates with leading wellness and lifestyle brands to cultivate their editorial visions and drive audience growth, engagement, and retention through compelling and innovative storytelling. Her specialties include brand vision; marketing and content strategy; brand voice; editorial calendar development; project management and client communication; campaign messaging for e-commerce initiatives; production management for marketing photo and video shoots; copywriting and editing for website, long-form blog posts, email marketing, organic and paid social media, e-books, and digital courses. As a former magazine journalist, her work has been featured in top-tier publications, including Self Magazine and Food Network Magazine.More...