Creative Director and Brand Strategist with 6+ years leading brand transformations for premium entertainment, luxury, and lifestyle brands. Co-founder of Cocreate Studio, previously driving global brand strategy at VanMoof (McLaren Applied), LAVOIE Electric, and de Gournay.
Expertise: Brand strategy & positioning, creative direction, social media strategy, go-to-market campaigns, influencer partnerships, and cultural storytelling.
Results: 272% audience growth, £2.3M earned media value, 39.3M impressions, 30% sales increases.
Sectors: Entertainment, luxury, lifestyle, mobility, hospitality, beauty & wellness.
MSc Strategic Marketing (Distinction), Imperial College. Based in London, collaborating globally across EMEA and APAC markets.More...