Lorraine DeShiro began her journey in construction marketing in 1986 when—much to her surprise—she was hired as the Marketing & Advertising Director for a building materials supplier with six retail stores. With two feet in the frying pan, on-the-job training, in-person seminars, and intensive research helped her grow into a competent marketer. Two years later, she created Cline Design, a creative marketing agency geared toward the commercial / industrial construction industry and the trades. Her old employer became her first client.
Lorraine is a graduate of Penn State University, where she studied communications, broadcasting, and tailgating at Nittany Lion football games. A Jersey Shore native, she moved to New Hampshire in 1984.
Lorraine and her husband enjoy skiing, hiking, and traveling. When not in the office, she can be found in the cheese aisle of the local Whole Foods.More...
Corinne Lapan
Marketing & Brand Strategist@Coda Digital Marketing
Verified
Corinne Lapan is a results-driven marketer with a strong background in the commercial/industrial construction industry and the trades. With a passion for driving growth, fostering innovation, and building strategic partnerships, Corinne has consistently delivered impactful results throughout her marketing career. She has honed her content creation, website design, social media marketing, and graphic design skills. Corinne is known for her ability to lead cross-functional teams, develop creative solutions, and optimize marketing processes. She has a proven track record of increasing revenue, launching successful campaigns, and improving operational efficiency for her clients. A lifelong learner, Corinne is committed to continuous professional development and stays at the forefront of industry trends.More...