Turning complex tech problems into simple concepts is what sparked my love for marketing. From content writer to freelancer, digital marketing manager, and content & operations manager, I carved my path to becoming Head of Marketing.
As Head of Marketing at Aubay Portugal, I’m leading the creation of our digital and performance marketing strategy from the ground up. At the heart of it all are our people and our customers, shaping the way we communicate, engage, and grow.
Before Aubay, I developed strategies with a strong focus on ROI, optimizing budgets to ensure every marketing investment made a real impact and brought real customers. My journey has taken me from startups to large corporations and back again, giving me a broad perspective on how marketing adapts and thrives in different business landscapes.More...