As a Director of Communications, I am responsible for overseeing all internal and external communications. This includes managing public relations, brand communocations, and corporate communications. The main goal is to ensure a positive brand image and foster strong relationships with various stakeholders. Recent trends show a growing importance of digital marketing and social media, which should be effectively utilized. The company's current communications strategy has been successful in maintaining brand loyalty, but there is a need for continuous innovation to keep up with the rapidly changing market dynamics. Moving forward, the focus should be on enhancing digital communication channels, personalizing customer interactions, and promoting sustainability initiatives of the company.More...
Nayla Al khaja
Film Director / Producer@Nayla Al Khaja films
Verified
First female film Director in the UAE, with ample PR and marketing experience.
20+ years in the entertainment industry.
Concept ideation and writing for advertising agenciesMore...