Aimée FitzGerald is a seasoned User Experience Manager who works at the intersection of research and design, partnering with product and technology teams to deliver timely, actionable recommendations that drive measurable business results. She has over 20 years experience in crafting intuitive digital interfaces that enhance user engagement and satisfaction. She has experience both an individual contributor and lead for dynamic teams in developing user-centric designs that have increased client retention and satisfaction metrics. Her research is highly focused on understanding what matters most to users and translating those insights into strategic direction. With a consultative mindset, she brings analytical rigor and genuine curiosity to every initiative. The results enable teams to make confident decisions and deliver digital experiences that users want to engage with and genuinely value.More...