I'm Allie, founder of Bridge & Blossom B.V., a boutique paid media consultancy based in the Netherlands. I've spent 10+ years running performance marketing across programmatic, paid social, search, and affiliate channels, working with everyone from global brands to fast-growing startups.
Before going independent, I managed $25M in client revenue at StackAdapt, where I ran programmatic campaigns across CTV, display, native, video, DOOH, and audio for clients in healthcare, e-commerce, fintech, and B2B. I also led channel strategy at BBQGuys, consistently hitting 20X+ ROAS across programmatic, direct mail, and affiliates.
Through Bridge & Blossom, I now embed as a fractional partner with brands like Eko Health, Climatebase, and Moonpig, owning paid media strategy and execution end-to-end.
What I'm looking for
Contract and project-based paid media roles, especially where there's a real growth challenge to solve. I work best with brands that need someone who can think strategically and also roll up their sleeves.More...