BR
Bear River Academy
Company Employees
Marvin Brown
Director of Marketing @Bear River Academy
Verified
I started my present career in April 1991 after I had graduated from Weber State University with two bachelors degrees one in sociology and one in Technical Sales. I had put myself through college working as a sales person and a GSM for a local Subaru dealership. Wherein I learned the art of the deal and more specifically how to close a deal upon graduation I was hired to run the marketing and admissions for a group of at that time Small private boarding schools that were similar to military schools and structure for adolescence that were not progressing in the home environment. I took over the actual marketing in every way and in my first month I closed and admitted 16 students that the previous marketing had only been averaging two students per month within six months. We were wrapped 25 students per month and our school that had a population of 30 students Exploded to 180 Students over the next year and over the next 33 years we helped over 36,000 students and became the largest group of its kind having at one time 23 of these schools 17 of them operating in the United States and six of them operating internationally not only did I train a team of 25 Admissions consultants Who had our peak was producing 200 students per month Instead of the two per month, that was their average when I took over the marketing, but I did all of the brochures and videos and marketing materials in 1993 I saw this new tool that they called the worldwide web or of course the Internet and we were the first to capitalize with websites in 1993 and I was even written up by Salon magazine that was complaining that I was controlling the first 200 pages in Alta Vista the precursor for Google and show you how knew the Internet was those reporting on it hadn’t even figured out that the point was was to dominate the first 200 pages but that was the whole point as anyone could tell you today. I was written up in Forbes Magazine And over my 33 year career Was responsible for 1.72 billion in sales.More...