Hello! I'm Jess, a seasoned consumer brand strategist and marketer with 20+ years of experience at large companies in tech and financial services (Instagram, Visa) and start ups in the wellness/beauty space and for fintech. I've run large projects with big budgets and huge, global teams and I've rolled up my sleeves to launch new DTC businesses, brands, products, and campaigns on shoestring budgets with a skeleton crew. I understand commercialization and business so I apply a high intellectual and aesthetic standard while ensuring that what is built can be leveraged to create revenue and value in market.More...