Wine Program Development
Wine List Curation & Cellar Management
Supplier Negotiation & Global Sourcing
Team Leadership & Sommelier Training
Beverage Cost Control & Budget Management
Wine Education & Masterclasses
Luxury Hospitality & Guest Experience
International Wine Markets
Wine Buyer & Managing Partner
Apollowine.com
Sofia, Bulgaria | May 2012 – Present
• Founded and developed one of Bulgaria’s leading fine wine retail platforms
• Curated a portfolio of premium and boutique wines from Europe and the New World
• Built strong relationships with international producers and import partners
• Designed wine selections, tasting programs, and educational events for private and corporate clients
• Managed purchasing strategy, supplier negotiations, pricing, and profitability
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Co-Founder & Educator
Wine & Spirits Academy Bulgaria (WSET APP)
Sofia, Bulgaria | Jan 2016 – Present
• Co-founded Bulgaria’s first WSET Approved Programme Provider
• Delivered professional wine education and training programs (WSET Levels 1–3)
• Trained sommeliers, hospitality professionals, and wine enthusiasts
• Led masterclasses, guided tastings, and industry seminars
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Export Area Manager
Vinprom Peshtera
Sofia, Bulgaria | Jan 2015 – Jan 2016
• Managed export markets and international distribution partnerships
• Negotiated contracts with global importers and distributors
• Supported brand positioning and growth in competitive international markets
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Category Manager – Wines
Metro Cash & Carry Russia
Moscow, Russia | Jan 2011 – Nov 2014
• Responsible for national wine assortment strategy
• Managed P&L performance of the wine category
• Negotiated supply contracts with major international producers
• Led category team and supplier development programs
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Wine Buyer
Metro Cash & Carry Bulgaria
Sofia, Bulgaria | 2008 – 2011
• Developed national wine assortment and supplier portfolio
• Negotiated purchasing agreements with domestic and international wineries
• Planned promotional campaigns and seasonal selectionsMore...