An experienced Marketer, my roles have spanned various industries, including Consumer Electronics, Food & Beverages, and Telecom. This diverse experience has equipped me with a comprehensive understanding of the retail business. I possess a solid foundation in both traditional and digital marketing. My experience covers ATL (Above the Line) and BTL (Below the Line) strategies, allowing me to craft comprehensive marketing campaigns that maximize brand visibility and drive results. I am well-versed in harnessMore...
Tunc Ozcan
Director - Data Analytics, Market Insights, Loyalty@Nahdi Medical Company
Verified
**Tunc Ozcan**
**Director - Data Analytics, Market Insights, Loyalty**
**Nahdi Medical Company**
Senior Leader With Proven Strategic Experience Leading to Tangible Results & Increased Revenue | Data Analytics | AI | Customer Insights | Customer Loyalty Programs | Market Research | Select Advisory Member @ various research institutes
Tunc Ozcan is a visionary leader in data analytics and market insights with over a decade of experience driving strategic initiatives and fostering customer loyalty at Nahdi Medical Company. His innovative approach and dedication to excellence have led to significant achievements, including:
1. **Revolutionizing Customer Insights**: Spearheaded the development of a cutting-edge analytics platform that integrated machine learning algorithms, resulting in a 35% increase in the accuracy of customer behavior predictions and a 20% boost in customer retention.
2. **Strategic Market Expansion**: Led a cross-functional team in identifying and capitalizing on emerging market trends, contributing to an increase in market share within two years and positioning Nahdi as a leader in the healthcare retail sector.
3. **Award-Winning Loyalty Program**: Designed and implemented a multi-tiered loyalty program that increased customer engagement by 40%.
20+ years experience formulating strategies / roadmaps, building data analytics and business intelligence infrastructure, introducing emerging technologies (AI, CDP, DXP, CRM), and developing renowned loyalty programmes. Notable background in pioneering data-driven marketing initiatives and leading customer value management efforts that drive bottom-line results. Successful in yielding significant revenues, elevating efficiency and maximising profitability while overseeing large-scale operations, introducing new business lines and brands, streamlining commercial aspects, and establishing a centre of excellence. Expertise in achieving business success, enhancing customer experience and driving operational excellence, steering multimillion-dollarMore...
Imad Farhat
Consultant and Coach@Brightsbc
Verified
I am Imad S. Farhat , and I bring a wealth of experience and expertise to the table.
My background encompasses various facets of business management, marketing, startups, business development, P&L, HR development, environmentalism, social activism, and tourism.
Armed with a bachelor's degree in Business with a focus on Marketing, I've established a solid foundation in strategic planning, operations, HR management, and effective communication.
With a remarkable 30 - year history in marketing and company leadership in Lebanon and the Gulf countries, I've evolved into a dynamic leader and strategist.
Throughout my career, I've effectively overseen diverse teams, crafted comprehensive marketing strategies, and managed operations to fuel business growth and fulfill organizational objectives. My extensive experience has provided me with a deep understanding of market dynamics and the ability to navigate the intricacies of diverse business environments and markets. I've conducted strategic market studies and led projects in various Asian and African countries.
In parallel to my successful career in marketing and management, my unwavering commitment to environmentalism and social activism has spanned over three decades. Fueled by a passion for preserving the environment and advocating for social justice, I've actively participated in numerous global initiatives. My contributions have extended across continents, including countries such as Jordan, Australia, Morocco, Nairobi, and Italy, where I've engaged in environmental activities and championed social climate justice.
My dedication to community service was acknowledged when I was elected as a member of the JAJ municipality in 2016. This role allowed me to directly influence local governance and decision - making processes, enabling me to make a tangible impact on the lives of my constituents. Furthermore, I was honored to serve as the Vice President of the JAJ Cedars Forest Natural Reserve, where I played a pivotal role in safeguarding this precious natural habitat.
MyMore...