My duties can be segmented in two.
Insights Reporting: my duties are to provide market performance insights for various CPG (consumer packaged goods) brands within diverse food channels based on syndicated data extracted from Nielsen Discover (previously Nielsen AOD), as well as from SPINS (IRI).
Report preparation: my duties are 1) To prepare Excel based business analytic reports based on syndicated data, while also making more efficient the data treatment process through Power Query and/or Macros; 2) Develop Excel, PowerBI and/or Tableau based dashboards so that the sales team can extract business insights.More...