Ermay Duran – Sports Business Professional and Development Expert expertise in Basketball
With over two decades of global experience in professional basketball, I specialize in player and coach development at the highest levels, including the NBA, EuroLeague, and BNXT League. As a former pro player in Turkey (1999-2003), I bring a deep passion and understanding of the game, combining technical expertise with a strategic focus on the mental and psychological aspects of performance.
My work includes consulting for elite teams, players, and organizations, offering tailored strategies to maximize both individual and team potential. Armed with an MSc in International Business Management and certifications in basketball analytics, management, and scouting, I merge data-driven insights with cutting-edge sports psychology techniques to deliver impactful results.
Through Ubuntu Basketball, I run innovative training sessions, camps, and programs emphasizing unity, growth, and the mastery of fundamentals. I’m also a published writer and podcast contributor, sharing thought leadership on player development, mental performance, and basketball strategy.
If you’re seeking an expert to elevate your basketball development projects or team vision, let’s connect!More...