Heloisa Lawanda is an art director with three years of experience in advertising, audiovisual, and design. She holds a degree in Visual Communication and Multimedia and is currently completing her photography studies. Throughout her career, she has worked in motion design, video editing, documentary filmmaking, and visual communication.
She is a member of Garotas do Motion, a Brazilian collective of women in audiovisual. In 2023, she directed the short documentary Além do Impedimento, which explores women’s soccer. The film was produced through É Nóis na Fita, received an honorable mention from TV Cultura at Kinoforum, and was selected for the 2024 Ecofalante festival.
Heloisa has collaborated with major advertising agencies, working on campaigns for brands such as Samsung, Gol, Wizard, Aiqfome, and Centauro. She is always seeking innovative visual solutions, combining creativity and strategic thinking to deliver impactful storytelling.More...