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Work Background
Data Revolt AgencyBusiness Development
Jun. 2023A data marketing agency where I serve a multifaceted role as a pivotal link connecting the agency and clients. My responsibilities encompass business development, empowering clients with data-driven strategies. Verticals: Data Analytics, PPC, SEO, Content, UX/UI, CRO, Marketing Automation, Social Media.
ThinkdigitalProduct Owner
Nov. 2019 - Jun. 2021In 2019 I took charge of planning, executing and project management in launching the first and only audio network and video advertising in Podcasts from Romania, opening up a new media market for clients and agencies. I also led the project management of the first market study in the evolution and consumption of podcasts in Romania in 2020. By June 2021, the Podcasts Network led to growth by co-opting several new podcasts, and we experienced an 836% increase in revenues made from sponsorships.
UPGRADE100Media Strategy & Partnerships
Mar. 2019A hybrid media platform focusing on digital and technology transformation in business and society for tech-savvy communities. My responsibilities include coordinating communication and media amplification for various projects, including the IQ Digital Event Summit (www.iqdigital.ro).
ThinkdigitalMedia Strategy & Sales
Nov. 2018Project manager, Media strategist and sales at Thinkdigital, a Digital Media Powerhouse based in Bucharest, RO. I act as a communication hub and decision-maker, managing the entire lifecycle of projects and ensuring integrated campaigns that help our clients achieve their business objectives. To accomplish this, we leverage a diverse set of sources such as ethical media networks, local media, open platforms, content discovery platforms, and more, to cover the entire digital ecosystem.
mæntraMarketing Consultant
Feb. 2018Romaniamæntra - an entrepreneurial project where I leverage my expertise and network to help growing businesses, established companies, and startups maximize their marketing success.
ThinkdigitalClient Manager
Jul. 2017 - Oct. 2018RomaniaI acted as the primary point of contact for clients, working cross-functionally with Sales, Creative and Production, AdOps departments to enhance the client experience and ensure successful delivery of solutions according to their needs and objectives. Additionally, I provided timely account status reports and collaborated with the Sales team to identify and grow opportunities within the territory.
AdSem MarketingMarketing Manager
Aug. 2016 - Jul. 2017Bucharest, RomaniaAt a digital agency startup, I held the role of a performance marketing specialist and was responsible for managing team activities and maintaining customer relationships and project management. Along with this, I oversaw the development, optimization, and management of PPC campaigns on leading global platforms like Google, Facebook, and LinkedIn, managed social media pages and email, and created comprehensive reports, studies, and presentations for clients.
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