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Work Background
Marketing Director
Black Box EntertainmentMarketing Director
Oct. 2021United States, Lancaster- Developed and led a comprehensive digital marketing strategy, enhancing brand visibility and customer engagement across all platforms. - Managed a team of 10 marketing professionals, fostering a collaborative environment that increased team productivity by 40%. - Directed multiple SEO campaigns that boosted web traffic by 60% within the first two years. - Managed budgeting and cost optimization for marketing projects, resulting in a 25% decrease in expenses over the first two years
Marketing Coordinator
Various artistsMarketing Coordinator
May. 2016 - Oct. 2021United States, Los Angeles- Managed multiple social media platforms, increasing overall engagement by 35%. - Collaborated with graphic designers and content creators to produce high quality visuals and post. - Initiated a content marketing strategy that improved search rankings and visibility. - Developed and managed two Grammy nominations campaigns. - Monitored and analyzed marketing performance metrics to provide actionable insights and improve strategies.
Student Advisor
Millersville UniversityStudent Advisor
Jan. 2014 - May. 2016United States, Lancaster- Mentored and guided fellow students to develop their business ideas, explore market opportunities and develop a strong business plan. - Ensured that students are aware of relevant university policies and procedure related to entrepreneurship. - Monitored students’ progress, provided feedback, and ensured that they are on track to achieve their goals
Marketing Manager
Black Box EntertainmentMarketing Manager
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