ViK GuitarsPublic Relations Manager / Brand Ambassador
Jan. 2018 - Mar. 2018El Paso, Texas AreaOversee all social media platforms and their content. Including but not limited to; Facebook, Instagram, and establish VERO, (twitter not requested by client). Attend events such as NAMM and promote, educate and secure healthy and professional relationships with potential clients, dealers and component sales, and media outlets. Other tasks included outreaching media outlets and bridging meaningful, professional relationship to encourage brand growth. Over the course of this position the products purchase value increased minimally by 10%. All marketing was done via Guerrilla Marketing tactics, and thus increased net profitability of the brand without allocation of funds on social platforms.