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Network Power<100 people
Roles
🧨66%
Consulting
🔥33%
Startup Founder
💸33%
Marketing
Geos
🇨🇭33%
Switzerland
🇳🇱16%
Netherlands
🇷🇴16%
Romania
Work Background
Senior Event Manager
BayerSenior Event Manager
Oct. 2022
Congress & Event Manager
BayerCongress & Event Manager
Apr. 2018 - Oct. 2022
Event Marketing Consultant
Pulmonx Corporation / Broncus MedicalEvent Marketing Consultant
Jun. 2017 - Jul. 2021Zürich, Canton of Zürich, SwitzerlandGoing above and beyond! Finding the best and cost effective solution for my clients
Consultant
Pulmonx CorporationConsultant
Jun. 2017 - Nov. 2017Project consulting work in the area of marketing communications/ Events
Maternity Leave / Consultant
SabbaticalMaternity Leave / Consultant
Aug. 2016 - Apr. 2018
Independent Global Account Manager - Free International Venue Finder & Meetings Procurement
HelmsBriscoeIndependent Global Account Manager - Free International Venue Finder & Meetings Procurement
May. 2016 - Sep. 2020Today I am an Associate of the global leader in meetings procurement, HelmsBriscoe offers an easy alternative to the complexity and expense of planning your next event. With Associates in every corner of the world, Clients everywhere can benefit from our global reach, unsurpassed experience, industry relationships, and full-service management options. HOW HELMSBRISCOE WORKS • We use our buying power and industry relationships to source venues/hotels, and negotiate rates on our client’s behalf • We then use our contract expertise to negotiate the terms and conditions, and mitigate the risks • Once the contract is signed we then put the hotel/venue in contact with our clients for the final arrangements, where applicable BENEFITS • FREE SERVICE - there is no fee for our service, we are compensated by a commission from the hotel(s) IMPORTANT: “please note that this does not inflate the rate in any way for you” • GAIN TIME - we can save you valuable staff hours in time spent sourcing, negotiating and contracting each venue • SAVE MONEY - due to the strength of our buying power – HelmsBriscoe is the biggest booker in the world with some major hotel groups (Marriott, Hilton, Starwood) – we are able to pass these savings on to our clients • NO CONTRACT TO SIGN WITH HELMSBRISCOE – so if for any reason, you no longer wish to work with HelmsBriscoe you are Do not hesitate to contact me: smoretti@helmsbriscoe.com
Global marketing / event Manager
Pulmonx CorporationGlobal marketing / event Manager
Feb. 2014 - Nov. 2015London, United Kingdom
Global Marketing / Communications & Event Manager
Pulmonx CorporationGlobal Marketing / Communications & Event Manager
Jul. 2012 - Aug. 2016Zürich Area, Switzerland- • Successfully developed and implemented the marketing and events department for a start-up company, globally managing events up to 4’000 attendees, congresses up to 26’000 attendees, symposium, patient events, advisory boards, investigators meetings, internal meetings and product launches • hired and trained education manager • Organising events and travels for clients • Liaising with internal clients and customer at a high level • Managing relationships with sponsors and suppliers • In charge of venue sourcing, accommodation, schedules, travel and registration procedures • Managing relationships with Key Opinion Leaders (KOLs) • working closely with sales Identified and set-up CoE ( Center of Excellence) around Europe • Developed the website, maintenance, quality, performance and reliability to include site advertisements and collaboration with content providers • Transformed Pulmonx website and social media presence by establishing LinkedIn, Facebook, YouTube pages, working closely with Graphic Designers • Responsible for collaterals, advertisement, promotional materials, mailings, Newsletters, translations and all event-related communication • Assisted in the OR • Yearly budget planning / budget controlling
Senior Event Planner / Global Event Management
Zimmer GmbHSenior Event Planner / Global Event Management
Apr. 2009 - Jun. 2012Zürich Area, Switzerland• Planned and executed international and national meetings, congresses, symposium, product launches, internal/external education, workshops incl. Cadaver workshops, factory tours and on-boarding for new hires (sales) • Developed an internship program and facilitated on-boarding / training which led tot he success of a qualified internship • Trained and coached 4 Internships and 3 junior team members • Developed an Event Training Program • Responsible for Marketing Communications (branding, collaterals, invitations, advertisement translations, proof-reading) • Managed the distribution of the demo sets • Organisation of travels / hotel bookings for surgeons implemented the CVENT tool
Marketing & Events Specialist Spine
Zimmer GmbHMarketing & Events Specialist Spine
Apr. 2005 - Apr. 2009Zürich Area, Switzerland- • Planned and executed international and national meetings, congresses, symposium, product launches, internal/external education, workshops incl. Cadaver workshops, factory tours and on-boarding for new hires (sales) • Responsible for Marketing Communications (branding, collaterals, invitations, advertisement translations, proof-reading) • Managed the distribution of the demo sets • Organisation of travels / hotel bookings for surgeons • Assisted the VP of Marketing
Account Executive
AXAAccount Executive
Jun. 2003 - Mar. 2005Winterthur Area, Switzerland• Managed customer portfolios • Responsible for ensuring the timely delivery of contract renewals and account management • Owned client relationship (South America)
Business Center Manager
IKT AGBusiness Center Manager
Oct. 2001 - Feb. 2002Zürich Area, Switzerland• Managed the overall operations of the center to include supervision of team members and administration of center sales performance • Trained and evaluated team members to produce top performing talent
Key Account Manager
NewsweekKey Account Manager
Aug. 1999 - Sep. 2001Zürich Area, Switzerland• Supported relationships with key clients (Newsweek, Times, The Economist) in the area of production and distribution • Contributed to the success of maintaining accounts for Newsweek, Times, The Economist in EMEA • Contributed to the rapid sales growth by leading team in sales for advertisement

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Strategic Business Partnering
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Personal Pitch
Specializing in Event Management with Cvent Expertise for Pharmaceuticals and Medical Devices
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