HHK Co., Ltd.Marketing Director
Jan. 2007 - Dec. 2010Bangkok, ThailandStraight out of university, I was recruited by the BEST employer...my dad! I joined my family business in 2007 and helped out with ALL aspects of the business. Our core product was a Chinese medicinal hair solution. I have experience in marketing our product through: direct sales (we had our own MLM company with a steady 4,000 member base), infomercials (SME Channel and MVTV,), pharmaceutical retail distribution (sold our product in over 2,000 pharmacies in Thailand), hair centers. Managed a marketing budget of 1.4 million baht. Our infomercials were very successful. As a product owner, I experienced the whole onboarding process for infomercial suppliers. Filming and story-boarding of commercials, training the telesales and customer service staff, and the continual communication with the Strategic Unit teams.