The BrandGroupInteractive Producer
Jun. 2008 - Nov. 2011Grey Lynn, AucklandInteractive Producer with advertising agency The BrandGroup.
Part of the creative team on new and existing campaigns. Operating Final Cut Pro edit suite, operation of Sony PMW-EX1.
Assistant producer on TVCs, second camera operator, filming & production of content for web streaming media. Editing and dispatch of broadcast TV Commercials. Website design team, project management & content management. The BrandGroup has a joint venture agreement for HRV home ventilation in both NZ and Australia, Providing strategic and creative services across all media formats. Other clients include, Royal New Zealand Yacht Squadron, Elite Fitness, Crest Cleaning & NRG Electrical. Achievements:
• Project managed the first direct mail and electronic direct mail campaign for HRV’s 16 franchises. Gathered, wrote and edited content over 16 different newsletter versions for the DM, eDM and content for hrv.co.nz. This also included a microsite build for the ‘opt in’ promotion. An impressive open rate was achieved as the result. • TVC production from creative stage through to dispatch with the main strengths being HD camera operation, Editing and export for broadcast. • Improved design and layout skills • Print media skills developed • Website design, project managed build of site and content management for
www.hrv.co.nz and www.hrv.com.au • Interviewing and filming HRV customers video testimonials for case studies
throughout New Zealand and Australia