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Work Background
buildupDesign Space AlUla (Milan Design Week) - Senior Project Manager
Mar. 2024 - Apr. 2024AlUla / MilanDesign Space AlUla Exhibition at MILAN design Week.
With RCU - Royal Commission for AlUla
TheAimesDesertX AlUla - Project Director Deputy
Jan. 2024 - Feb. 2024AlUlaDesert X Visitor Experience and Programming
IdentityCOP28 Dubai - Climate Action - Lead Producer
Aug. 2023 - Dec. 2023Dubai, United Arab EmiratesLead Producer for Global Climate Action Zone - Blue Zone Meetings
Leading on project planning, execution and delivery of meeting rooms and and events onsite.
Relation liasion with Stakeholders (UNFCCC, COP28, Presidency Events and Event organizers).
Cross functional integration amongst departments and stakeholders Managing Meeting Room management and tech team and event delivery.
Executive Visions IncHZL - Hans Zimmer Live Concert -Back of House Director
May. 2023 - Jun. 2024Dubai, United Arab EmiratesBack of House Direction for Hans Zimmer Live 2003 and 2024 Concerts at CCA -Coca Cola Arena Dubai
Outfit MilanoHaider Ackerman x Fila - Fashion Show in Manchester - Executive Producer
Aug. 2022 - Jan. 2023Manchester, England, United KingdomHaider Ackerman x Fila - Fashion Show - Executive Producer
Expo 2020 DubaiHead of Special Projects, Events and Enterteinment, Al Wasl Plaza
Jul. 2021 - Apr. 2022Dubai, United Arab EmiratesStakeholder management, integration across Expo departments, cross-functional delivery of 40 special events for Expo Partners and Government authorities: Cartier’s Ceremonies, Nissan Anniversary, Dubai Police Ceremony, NYE Celebration, UN programs, Concerts (Coldplay, Alicia Keys, Black Eyed Peas, Kadim Al Sahir, Ragheb Alama, Nancy Ajram)
Balich Worldwide ShowsNoor Riyadh - Media and Communication Producer
Aug. 2020 - Apr. 2021Riyadh, Saudi ArabiaMedia and Communication Producer, App development, Website Integration, Ticketing service for Installations and Program Events
Palazzi Gas EventsGiorgio Armani Projects - Executive Producer
Nov. 2019 - May. 2020Dubai, United Arab EmiratesExecutive Producer for
Giorgio Armani ‘La Prima’ Gala Night
Giorgio Armani POP Up Store at The Dubai Mall
Executive Visions IncDiriyah Royal Opening Ceremony (Riyadh) - Senior Producer
Apr. 2019 - Jan. 2020Dubai / SaudiSenior Producer for Royal Opening Ceremony Diriyah (Riyadh)
Leading BOH team, casting, show, stage and cast (800 performers) management, costumes, hairstyle, make up and props, departments.
Executive Visions IncQiddya Ground Breaking ceremony (Riyadh) - Artistic Producer
Jan. 2018 - May. 2018RyadhArtistic Producer for Qiddya Ground Breaking ceremony (Riyadh)
MeraasSenior Manager – Events and Commercial
Aug. 2015 - Mar. 2019Dubai- Events Management: event management and production of international medium-large scale projects and events - Budget Management (for events and for department) including profit target accountability and reporting to top management
- Commercial agreements with clients and suppliers - Supervision of Procurement, Admin, Contracts, and Finance policies and procedures
- Event Direction, Project management, Client Management for Fendi, The Beach, Citywalk, Dubai South, Meraas, Nike, Arab Fashion Council, Prime Minister Office, Qiddiyah PMO, Dubai Holding, Bulgari Hotel and Resorts,
FerrariFerrari - Formula 1 Finali Mondiali / Senior Event Manager
Nov. 2014 - Dec. 2014Abu Dhabi2014 Formula 1 Abu Dhabi Grand Prix - logistic and guest handling for Ferrari Pilots and MEA guests
2014 Ferrari Finali Mondiali - Dealer Experiences and Test Drives on Circuit, Steering Pad and Road - in coordination with Ferrari Italia Pilot team
CasaMilan Live ProductionVideo Content Manager
Jun. 2014 - Dec. 2014DubaiDHL New Warehouse Opening and Reveal 3d mapping projection (Dabo&Co)
Abraaj Annual Forum 2014 - video contents and show calling (Dabo&Co)
UNHCR: United Nation - Sharjah Conference on Refugee Children for United Nations (Dabo&Co) - video contents (Dabo&Co) VISA: CEMEA kick off conference - video contents
Philip Morris: corporate and product video for Marlboro and Parliament
Platinum Events UAEChanel Cruise Collection Fashion Event - Production Manager
Mar. 2014 - May. 2014DubaiChanel Cruise Fashion Show
Prisme InternationalSenior Producer
Jan. 2014 - May. 2014DubaiChinese New Year Celebration - Year of the Horse (Meydan Racecourse): entertainment acts and closing ceremony
Military Endurance Championship: opening ceremony Meydan World Cup - Gala Dinner
VogueVogue Fashion Dubai Experience - Backstage Direction
Sep. 2013 - Nov. 2014Dubai - TheDubaiMallwith Emaar, LinkViva and Vogue Italia VFDE - Vogue Fashion Dubai Experience by Emaar - The Dubai Mall
2013 Fashion Show Backstage Direction 2014 Project manager for Fashion and Style Events: Fashion Show, Gala Dinner, Designer Showcase
Fashion Show Backstage director
Giochi di luce LLCEvent Manager - Freelance
Jan. 2013 - May. 2014DubaiRiyadh Television - 20th Anniversary TV Show - video content manager
DIFF - Dubai International Film Festival 2013 - opening ceremony: video production management Abraaj International Annual Forum - Istanbul (Dabo): showcalling
DU Social Forum (Action impact): 3d mapping video contents management JW Marriott Marquis Hotel - Hotel Opening and Launch Event (Dabo): video production management and event showcalling
Marlboro Premium Black Videos: Dreamhoc and Display Units: video production management (Leo Burnett)
Abu Dhabi Science Festival 2012 (Flash Entertainment): event production management
Marlboro Premium Black Reveal - video and content production management (Dabo, Leo Burnett)
Al Tayer Long Service Awards Event (Al Tayer): video project management
Fujairah Monodrama Festival 2012 - Opening Ceremony (Waves JO): production management
Action ImpactEvent Project Manager - Freelance
Dec. 2012 - Jun. 2013DubaiFANR Abu Dhabi Public Forum 2013: production management
IBM Smarter Commerce 2013 (Fairmonth The Palm, Dubai): production management
IBM BPEC (Meydan Hotel, Dubai): production management
ENEC Western Region Education Public Forum 2013: production management
ENEC Dubai Public Education Forum 2013: production management
IBM Software Day 2013(Yas Marina Circuit, Abu Dhabi): production management
IBM Enablement Meeting (Yas Marina Circuit, Abu Dhabi): project management
Emirates Foundation - Volunteers Recognition Event 2013 (ADNEC, Abu Dhabi): project management
Yas Marina Circuit - The Meeting Place of ChampionsHospitality Manager - Abu Dhabi GrandPrix Formula 1
Nov. 2012 - Nov. 2013Dubai, Abu DhabiFormula 1 Etihad Airways Abu Dhabi Grand Prix - Yas Marina Circuit: Grandstand Manager - cat 1 (North Grandstand)
Formula 1 Etihad Airways Abu Dhabi Grand Prix - Yas Marina Circuit: Customer Service Manager (Marina Grandstand)
K-events/Filmmaster GroupSenior Event Project Manager
Sep. 2011 - Jan. 2012Milan and RomeVolkswagen Maggiolino Launch events - Rome, Milan
Other projects: Indesit, 21 Investments, Volkswagen, BNL
It's Cool Events & Communication S.p.A.Event Production Manager - freelance
Jan. 2006 - Dec. 2007Milan Area, Italy
ACTION BRAND COMMUNICATIONSenior Project Manager
May. 2005 - Sep. 2011Milan Area, ItalyEvent and Communication Company
www.actionbrand.it
Clients: United Colors of Benetton, Sisley, Playlife, Zurich Insurance, Unilever (Algida, Bistefani, CafeZero), Mars, Campari, Mondadori; L'Oreal Paris, CaffeMauro,
Milestone Production SrlEvent Production Manager
Jun. 2001 - Apr. 2005Milan Area, ItalyEvent Production agency.
Clients: LVMH Group (Dior, Guerlain, Kenzo, Givenchy, Louis Vuitton), British Airways, L'Oreal, Bulgari.
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