Matt Arrowood

Director of Global Marketing @Self-employed

Email Marketing ManagerDigital Ads ManagerMarketing Director💸 MarketingMarketing Analytics ManagerAdvisor🧨 ConsultingBrand Marketing ManagerCommunications ManagerContent Manager

Hello Everyone! I'm Matthew Arrowood, an Innovative professional with extensive experience creating & executing strategic marketing plans & launching and reformulating brands to drive revenue growth & maximize profitability within the Oil & Gas Industry. I am a meticulous and diligent professional capable of accomplishing marketing goals and exceeding expectations by leading various marketing initiatives and executing regional-focused marketing activities. Throughout my 23 year career, last 14 years being in the Oil and Gas industry, I have remained a resourceful and results-driven professional with a record of overhauling company-wide processes and functions, building cross-functional teams, and deploying multiple programs for maximum corporate success. Some of my areas of expertise are listed below: • Business Development • Strategic Planning & Analysis • Global Marketing Strategies • Marketing Communications I am confident that my wide range of knowledge and talents will allow me to contribute to the success of your company. Connect with me today or send me an email at arrowood920@yahoo.com if you want to discuss additional details regarding my work experience and the skills I have to offer. I'm always interested in making new professional acquaintances!

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Work Background

Rev1 EnergyGlobal Marketing Director

Jul. 2023Houston, Texas, United States

Mass Consulting LLCCompany Owner

May. 2021 - Jul. 2023Houston, Texas, United StatesMarketing and Sales Synergy. A professional marketing and sales consulting firm. Worked with clients such as: GHRA Fuels (Hired on as full time Director September 2022-June 2023) Digital Joy Black Dragon Capitol Meraki Sports Brand Management and Strategy Developed a good relationship with the target market was essential. Mass Consulting understands this and does detailed analysis and planning to determine how a brand will be perceived in the market. Web Design and Development Had access to a network of development and design specialists that have been successful in landing opportunities with some of the biggest companies in the business. With extensive experience in web development and project management, we helped companies navigate and plan for the unexpected. Content Messaging and Collateral Design Leveraged companies existing brand and design applications to create amazing campaign collateral and assets. Worked with a company to develop completely new concepts and take them from conception to completion. Company Identity By working extremely close with clients we were able to assess a company at the core level and help craft a companies identity standards.

Encon Safety Products, Inc.Director of Global Marketing

Aug. 2018 - Sep. 2022- Launched innovative e-commerce site for all product lines resulting in over 250% ROI in the first 6 months. - Migrated CRM system from Epicor to Salesforce to enhance efficiency and accuracy of customer data. - Effectively executed comprehensive company re-branding campaign in 2020. - Formulated and managed 5-year Brand Marketing strategy.

Daikin North AmericaGlobal Marketing Manager

Oct. 2016 - May. 2018Houston, Texas Area- Launched and supported re-branding campaign for the Daikin North America business unit. - Galvanized sales channels, resulting in an amplified sale of products and services YOY. - Executed and oversaw multiple global product launches.

AggrekoGlobal Marketing Director

Apr. 2015 - Jul. 2016Houston, Texas, United States- Launched innovative interactive sales enablement tools for salesforce - Prepared international marketing plans and policies and collaborated with other departments to meet and exceed marketing campaign KPIs. - Identified key drivers of Net Promoter Score, suggested improvement strategies for growth areas, and reported results.