IPMA-HRMarketing & Communications Manager
Jan. 2001 - Jan. 2003Alexandria, VirginiaPlan and manage marketing efforts, to include creating and maintaining annual marketing calendar. Write press releases, develop press list, maintain relationships with editors to promote coverage, and track results. Research, write, and edit content for member publications. Create and support conference exhibitor information needs, to include selling and managing exhibit space, and serving as primary contact for all exhibitors. Serve as primary contact for all advertisers; research prospective advertisers; and ensure all advertising/advertising schedules are up-to-date and run according to contract. Interim Editor beginning July 2002 for IPMA News, the association’s primary newsletter, published monthly, to include managing advertising and editorial content, as well as the production process.