ASAP WorldwideCountry Director (Director of Sales & New Business Development)
Oct. 2015 - Mar. 2020Served as Country Director, leading high-profile FDI related nation branding campaigns across Europe, Africa, Asia, and the Middle East. Held full responsibility for project strategy, budget, revenue generation, and execution — consistently exceeding commercial targets while ensuring timely delivery. Negotiated and closed agreements directly with Prime Ministers, government ministries, IPAs, and multinational corporations, working in partnership with global media outlets including Der Spiegel, Fortune, Foreign Policy, and Foreign Affairs. Built lasting relationships across public and private sectors while delivering industry leading commercial performance in complex international environments.