The Grand Forty8 Pty LtdHead of Marketing Communications
Jan. 2023 - Dec. 2024Responsible for the sales and marketing of an independent feature film that successfully released in cinemas across the US (900 screens), Australia (155 screens) and NZ (48 screens). As head of marketing across all three countries I was responsible for a team of 23+, researching, identify unique market segments and implementing campaigns across tradition and emerging media. The Hopeful spent several days in the Top Ten at the US box office in April 24 and on release in Australia was #5 film opening week and in NZ #2 film. The film spent 7 weeks in cinemas across Australia and NZ and qualified for best picture at the 97th Academy Awards.