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Work Background
Welcome IdeasConsultant
Jun. 2023East Greenwich, RI United StatesAdvising small and mid-sized companies on business development, marketing, and sales.
• Implementing data-driven strategies to optimize decision-making processes.
• Partnering with sales and marketing teams to achieve record-breaking sales growth.
• Streamlining workflows and enhancing transparency through CRM and ERP tools.
The Wolf OrganizationRegional Vice President
Dec. 2019 - Aug. 2023York, PALed a six-person sales team in a highly competitive market, achieving unmatched profitability.
• Grew revenue by 75%, scaling from $32M to $56M within three years.
• Expanded dealer network, driving brand penetration and customer loyalty.
• Designed and implemented comprehensive marketing plans and sales budgets.
• Oversaw recruitment, training, and mentorship of Territory Managers.
Hytex Industries Inc.Director of Distribution Sales
Dec. 2014 - Dec. 2019Greater BostonDirected sales strategies for architectural interior products, collaborating with top-tier distributors.
• Achieved a 35% increase in sales, reaching $18M within five years.
• Spearheaded the training and development of a global salesforce of 100+.
• Created and executed a product roadmap with consistent 50%+ profit margins.
Welcome IdeasPrincipal Consultant
Jan. 2005 - Oct. 2013North Easton, Massachusetts, United StatesBusiness development focused on wood products, picture frames, lighting, small electronics and decorative accessories. Partnered clients with my network of domestic and foreign manufacturers to deliver original, high quality packaged goods to mass-market retailers.
• Design, product development, marketing, sales, and international supply chain management.
• Exclusive items for national retailers that exceeded margin goals.
Malden International DesignsDirector of Product Development
Sep. 2000 - Oct. 2005Wareham, Massachusetts, United StatesTripled sales to become the largest picture frame wholesaler in the USA. Recognized as the leading supplier of exclusive programs. Led the creative use of point of purchase displays, driving margins over 60%. Created a planogram that generated the best sales and profits in the business.
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