Buck ConsultantsChief Marketing Officer, Principal
Jan. 2001 - Oct. 2006Greater New York City AreaAs the CMO, I had the privilege of spearheading the successful relaunch of the Buck Consultants brand into the marketplace in 2004. I led a talented team of 22+ marketing professionals for an international human resources consulting firm worth $450M. Together, we implemented strategic marketing initiatives that drove our company's growth. By collaborating closely with the CEO and Executive Leadership Team, we crafted a compelling vision, messaging, and release strategy. Our global branding efforts, including the development of captivating materials, a dynamic website, and innovative client retention programs, catapulted Buck into the marketplace. Remarkably, we achieved full compliance within just four months, all while staying under budget. I take immense pride in receiving top-rated "manager satisfaction" ratings across various employee attitude surveys, a true testament to the effectiveness of my leadership, communication skills, and corporate culture modeling. My relentless drive for efficiency transformed the marketing departments into a lean, flexible, and goal-oriented environment, facilitating tremendous growth.