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Keep in touch with meI'm using Intch to connect with new people. Use this link to open chat with me via Intch app
Network Power<100 people
Roles
🧨50%
Consulting
🏦50%
Finance
🔥25%
Startup Founder
Geos
🇺🇸50%
United States
Work Background
Jen AustFounder
Aug. 2024Oregon, United StatesHelping high-growth businesses develop and execute data-driven marketing strategies that align with business objectives and deliver measurable results. I partner with executive leaders to define clear goals, set meaningful KPIs, and build strong personal branding strategies that position them as thought leaders in their industries. Beyond strategy, I also support clients by writing high-impact marketing materials from web copy and email campaigns to thought leadership content that ensures consistency and clarity across every customer touchpoint.
Intel CorporationDirector, Executive Leadership Marketing & Network and Edge Olympic Games Lead
Apr. 2022 - Jun. 2024Hillsboro, Oregon, United StatesResponsible for developing worldwide network and edge leadership marketing strategy including executive thought leadership inclusive of social media, speakerships and other opportunities for Intel executives within our Network and Edge group that help influence and demonstrate to the industry that Intel is shaping the future of technology across all segments. As the strategy lead for Olympics for our Network and Edge group, I manage our AI and Processing Technology platforms marketing experiences as part of Intel's Olympic Games sponsorship. This year at the Paris 2024 Games, we are working closely with our internal and external partners and ecosystem on activations across AI, broadcast and more to help bring a more immersive and personal Games experiences to fans and athletes around the world. See you in Paris 2024!
Intel CorporationDirector, Cross-Portfolio Marketing
Jun. 2021 - Apr. 2022Hillsboro, ORI lead the Integrated Launch Office (ILO) within the Cross-Portfolio Marketing group in the Global Marketing Organization. The ILO is responsible for defining and integrated launch strategy across Intel as well as developing frameworks, playbooks, success measurements and resources for cross-team use.
Intel CorporationChief of Staff, Data Platforms Group
May. 2019 - Jun. 2021Hillsboro, Oregon, United StatesWorked in Intel’s Data Platforms Group focusing on data-centric high-performance computing, including AI and data analytics. Supported a Vice President and General Manager, participating in key executive meetings, driving organization strategy and deliverables and building her personal brand both internally and externally through speakerships, social media, marketing and networking opportunities. In addition, I led the D&I programs for our group, volunteered my time on the management experience team helping to define the management structure at Intel and was the program manager for DPG RAISE, a program designed specifically for senior women to define and implement onboarding and integration of into business group to ensure a smooth transition, help build a solid network and set them up for success, provide business acumen opportunities and event participation. I was also the 2020 co-chair for the Women at Intel Network Conference for the Oregon chapter of ~1000 women, the largest chapter at Intel.
Intel CorporationGlobal 5G Marketing & 5G Olympics Marketing Strategy Lead
Jun. 2016 - May. 2019Hillsboro, OR5G is more than just the next evolution of wireless, it's a complete transformation of the network, cloud and devices. In the 5G marketing group I'm managing the overall 5G campaign and content creation across internal business groups and verticals, working closely with our ecosystem partners, global events and our geographies on the experiences and trials of 5G. Imagine the possibilities of a seamlessly connected, powerfully smart 5G future. As the 5G Olympics Marketing Strategy lead, I manage 5G marketing experiences as part of Intel's sponsorship of the Olympic Games, which led to the largest broad-scale deployment of 5G to date at the PyeongChang Olympic Winter Games 2018. I will continue to develop 5G marketing experiences for the upcoming Games in 2020 in collaboration with our internal partners, ecosystem partners and Olympic partners. Want to know more about Intel's vision for 5G? Get smart here:
www.intel.com/5G
www.twitter.com/IntelNetwork
Intel CorporationGlobal Social Strategist
Feb. 2014 - Jun. 2016Hillsboro, ORWork in the Corporate Marketing Group at Intel Headquarters focused on all B2B social activities. Work with internal business units on creating and executing social editorial calendars, and social strategies. Manage relationship with outside agencies to oversee all graphics, content writing and graphic creation. Work with EMEA, Latin America, Asia Pacific, China and the North America regions on their geo focused social strategy and bring social buzz around the Intel IT Center.
Red GiantMarketing Manager
Mar. 2011 - Jun. 2013* Managed a marketing and global public relations team.
* Developed Google advertising strategy and grew revenue through PPC and Display advertising.
* Increased social community awareness through Twitter and Facebook.
* Worked with industry partners to promote products through newsletters & events and other marketing initiatives.
* Developed integrated communication plans for new products and overall brand awareness.
* Created content marketing programs and campaigns to drive revenue.
* Worked with outside vendors on PPC and shopping cart abandonment programs.
* Established regular newsletter communication with our customers and grew our database to over 580k.
* Managed all events, roadshows and trade shows.
Yahoo! Search MarketingSr. Creative Strategist
Oct. 2007 - Jan. 2011* Work directly with clients to determine competitive advantages through corporate websites, forums and/or product sites.
* Develop search marketing proposals for advertisers; build keyword lists, forecast budgets and write creative copy.
* Increase client's ROI and CTR% by analyzing content and key performance metrics to insure that the best message is being prtrayed in all ad copy.
* Contribute to the on-going success of the broader Content Development team by taking part in ad hoc projects, flexible services needs and extra-curricular activities.
* Demonstrate success working in a cross-functional environment, promoting change amongst peers and senior management.
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