Stonewall DFLDirector of Communications
Jan. 2021 - Jun. 2021Led dynamic and strategic efforts in shaping the Caucus's messaging, brand identity, and outreach initiatives, playing a pivotal role in enhancing the organization's influence and reach.
Spearheaded the formulation and implementation of highly effective communication strategies, resulting in increased engagement and mobilization of the LGBTQ community, stakeholders, and allies.
Crafted compelling narratives that aligned with the Caucus's mission and values, ensuring consistent and resonant messaging across various communication platforms.
Collaborated closely with Caucus leadership to develop communication plans for advocacy campaigns, policy initiatives, and events, driving successful outcomes and amplification of Caucus priorities.
Established and maintained strong relationships with local, national, and LGBTQ-focused media outlets, securing impactful coverage and elevating the Caucus's profile.
Managed social media platforms, curating engaging content and fostering meaningful online conversations to cultivate a robust online community.
Generated written content, including articles, blog posts, and newsletters, to effectively engage and educate diverse audiences.
Provided guidance and support to Caucus members participating in public speaking engagements, panels, and media interviews.
Analyzed engagement metrics and data to assess the impact of communication strategies, informing continuous improvement and evidence-based decision-making.