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Work Background
Visit Beaver CountyAssistant Director
Mar. 2021
Beaver County PAAssistant Director
Mar. 2021Beaver County, Pennsylvania, United States
Ravel PRFounder
Oct. 2018Greater Pittsburgh Area
Faros PropertiesMarketing Director
Apr. 2015 - Oct. 2018Greater Pittsburgh Area- Create and execute cohesive brand strategies for all properties (commercial, residential, co-working, hotels, fitness centers) in the company portfolio.
- Prepare and manage marketing budget.
- Track customer and industry trends while monitoring the competition.
- Write all content for websites, blogs, social media, e-mail campaigns, advertisements, and any other collateral that comes in contact with the public.
- Coordinate events, trade shows, and conference exhibits.
- Produce weekly and quarterly reports for stakeholder meetings.
-Develop market segments for prospecting and lead generation.
Sweetwater Center for the ArtsMarketing and Development Coordinator
Mar. 2013 - Apr. 2015Sewickley, PA- Oversaw and created all digital communications including website, annual report, monthly email newsletters and campaigns, program marketing, and informational materials, fundraising materials, social media.
- Served as the spokesperson and lead point person on media interactions that help promote and/or impact the center.
- Set annual outreach goals and developed strategies to meet these goals
- Managed outreach project budgets as part of regular reporting to Executive Director
- Coordinated all details of both contracted/paid outreach and grant-funded outreach programs including scheduling dates/times, hiring and supervising instructors, creating a contract when necessary and implementing evaluations to participants or partnering organizations
- Determined appropriate community festivals in which Sweetwater should participate and was present at these events
- Maintained up-to-date outreach summary report of all outreach programs
- Developed and implemented promotional plan for new outreach opportunities and actively pursued new opportunities
- Recruited volunteers and interns
- Updated and improved membership benefits
- Managed event membership promotions
Versace USAMarketing and Events Assistant
Jun. 2010 - Sep. 2010Greater New York City Area-Acted as marketing assistant to the marketing and special events team
-Researched wholesale marketing and advertising trends
-Aided in the planning of, and attended model casting calls, selling events, trunk shows and art parties
-Planned Versace’s event for Fashion’s Night Out.
-Created advertising section for 2009 wholesale marketing plan
-Provided insight and feedback during daily, weekly and monthly meetings
-Executed weekly and monthly activity reports, recaps and expense reports
Generation Model ManagementPrint Agent
Oct. 2009 - Feb. 2013New York, New York, United States-Scouted, selected, managed, developed and promoted models -Designed and edited all tools for advancing a model’s career - comp cards, portfolios, website and film
-Evaluated and selected photos for website -Established and maintained client and photographer relationships to further careers of models and to increase revenue
-Organized national and international photo shoots -Provided the necessary contractual language for models and the clients to establish a successful working relationship
-Created and maintained Facebook page
-Trained and managed “junior bookers”
-Planned, promoted and ran open casting calls
-Invoiced for all jobs and executed collections
The Hoyt Institute of Fine ArtsPublic Relations Intern
Aug. 2008 - Dec. 2008
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