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Work Background
CEO
Parvus HouseCEO
May. 2016 - Dec. 2021Tampa/St. Petersburg, Florida AreaParvus House is a tiny house design studio and community consultancy focused on beautiful, sustainable, environmentally responsible designs. All Parvus House plans are designed to Living Building Challenge standards – a holistic approach to the most progressive thinking in architecture, engineering, interior design, construction, landscaping, and lifestyle. We adhere to the “Petals” or performance categories of Place, Water, Energy, Health & Happiness, Materials, Equity, and Beauty. Tiny homes are an opportunity to solve a variety of problems including transitional housing communities for the homeless, veterans, youth aging out of the foster care system, aging-in-place for seniors, millennials returning to the nest, extra space for modern living, and lifestyles dedicated to creating moments instead of collecting things. Our team of architects, engineers and planners consult on the development of tiny house villages, pocket communities, and mobile home/RV park conversions. Regular speaker about a variety of tiny house subjects including urban planning, sustainable tiny living, tiny house villages, zoning laws and building codes, and incorporating the Living Building Challenge into tiny homes.
Founder/Senior Program Manager
TDAgency, Tech Data Corp.Founder/Senior Program Manager
Mar. 1999 - Mar. 2006Founder of TDAgency, Tech Data's "for-hire" advertising agency located in and supported by the company's 80+ person Marketing Services Organization (MSO). The team provided marketing services and support for more than 200 value-added resellers (VARs), 80 IT vendors, and 54 field sales representatives. The department contributed more than $3 million annually to the organization and the sales impact of TDAgency exceeded $58 million year-over-year. Tech Data (now TD SYNNEX following a 2021 merger. NASDAQ: SYX) is the world's largest IT distributor with more than $59 billion in sales and is ranked in the Fortune 100.
President
Pinstripe MarketingPresident
Sep. 1998Pinstripe Marketing is a full-service boutique marketing, communications, and PR firm with a focus on B2B, professional services, and complex product marketing. Industries we serve include information technology, law, finance, healthcare, commercial real estate, engineering, architecture, and education, among others. We are fortunate to have a team with extensive experience planning and executing strategic marketing campaigns for a broad range of clients – from small start-ups to established firms and Fortune 500 companies. We offer comprehensive agency services such as brand development, copywriting, advertising, collateral material, web design, content development, blogs, podcasts, media planning & buying, public relations, and event planning. We are dedicated to providing exceptional service and appreciate each of our clients. If we aren't the best fit for you, we will recommend an agency that may better 'suited' (get it?) to meet your needs. We can be found on the web at www.pinstripemarketing.com Specialties: Professional Services - information technology, law, accounting, finance, banking, construction, engineering, architecture, healthcare and more.
Advertising & Media Relations Director
Holland & Knight LLPAdvertising & Media Relations Director
May. 1997 - Sep. 1998Executive member of Holland & Knight's practice development department, reporting to the managing partner and director of operations, with firmwide responsibility for all advertising and media relations during the firm's growth from 400 to 800+ attorneys. Managed development of the firm's first web site, national advertising campaigns, assimilation and communications for numerous mergers & acquisitions, public relations, and high-profile RFP responses. Worked with the department's 16 regional business development professionals to implement local-market advertising and public relations campaigns. Holland & Knight is an international, full-service firm with practice areas and industry teams to support clients with any legal matter. With more than $1.8 billion in annual revenue, the firm currently ranks #33 on the Global200 list of law firms.
National Advertising Account Executive
Tampa Bay Times - Times Publishing CoNational Advertising Account Executive
Feb. 1994 - May. 1997
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