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Work Background
BGM OMDDigital Performance Manager
Sep. 2022Greece
Lamda E-Electronics P.CPerformance Digital Marketer
Sep. 2020 - Aug. 2022Greece
Influence MediaPerformance Manager
May. 2020 - May. 2021Athens, Attiki, GreeceKey Responsibilities:
Manage our paid media campaigns, spanning across paid search, shopping, social, display, remarketing and even video
Continue to optimize channels ensuring ROAS is consistently improved
Create a marketing advertisement strategy that accelerates growth, customer conversion, social engagement and brand awareness
Ensure PPC campaigns are up and optimized according to brief and best practice guidelines
Create weekly and monthly performance reports with recommendations for improvements
Setup eCommerce conversion tracking with google tag manager for google ads, Facebook ads and google analytics
Setup and analyze custom google analytics reports in order to find growth and optimization opportunities
Client Communication
Organising the Deliverables of the Creative Department
ParagonMMDigital Marketing Specialist
Jul. 2019 - Oct. 2019Athens, GreeceMy daily routine as a Digital Marketing Specialist in Paragon was like:
📊Reporting & Analysis on the client's Google Ads, Facebook & Instagram Ads
📈Crosschecking with website's Google analytics
💲Optimizing Performance Campaigns (keywords analysis and re-shaping targeting for better conversions)
📷Updating Social Media Callendar I also involved in Digital Strategic Planning, as well as in Business Planning for a few projects. My experience with Dev and Creative Department was considerable because of the agile structure of the team. I learned how to communicate specs and requirements with Developers and Designers effectively through regular conflicts.
Self-employedDigital Marketer
Dec. 2017Greece
SwapssetMarketing Planning Manager
Oct. 2017 - Aug. 2018GreeceSwapsset is one of the business ideas of the 5th cycle of the EGG incubator. Swapsset aims to create an alternative way in using everyday consumer goods, by connecting people with each other and by encouraging cooperative consumption. The company provides consumers with a reliable, easy-to-use and guaranteed means that helps them to be at the same time both renters and providers in a wide range of durable goods.
Mellon TechnologiesCustomer Technical Support
Sep. 2017 - Mar. 2018GreeceRole: -Customer Technical Support of banking POS system in call center. Experienced with different POS software and basic knowledge about network systems.
Mellon TechnologiesSales Representative
Apr. 2017 - Aug. 2017GreeceRole:
-Sales representative of banking POS system in call center. Daily phone-contact and strategic follow up to customers.
Bosch HellasCorporate Communications Intern
Oct. 2016 - Nov. 2016Koropi,Athens,Greece
Vitex-Hermes Yannidis GroupMarketing Intern
Jun. 2016 - Jul. 2016Aspropirgos,Athens,Greece
G-A marketingAssistant Marketing Analyst
Apr. 2014 - Aug. 2014Zografou,Athens,GreeceRole:
-Sales Analyst
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