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Work Background
Vice President of Business Development and Corporate Strategy
PrintWare Online Jamaica Ltd.Vice President of Business Development and Corporate Strategy
Jan. 2020 - Dec. 2023Kingston, Jamaica• Executed a comprehensive sales and marketing strategy, which established the company as HP’s most successful Managed Print Services (MPS) partner in the Caribbean within two years. This also positioned the company as a leading digital transformation partner for corporations, • Formulated and managed strategic business partnerships with global technology brands such as Apple, Samsung, Epson, Lexmark and more, resulting in authorized dealer contracts, • Collaborated with internal teams to develop customized solutions for clients, achieving increased customer satisfaction, • Implemented a comprehensive strategic plan that delivered sustainable competitive advantages, aligned with the company's vision and values, • Developed new subsidiaries through strategic partnership opportunities and served as Special Project Lead for high-profile initiatives, • Conducted regular market, industry, and competitor analyses, providing critical insights for strategic planning and decision-making, resulting in improved business performance.
Major Account Executive — Business Development Manager — General Manager
PrintWare Online Jamaica Ltd.Major Account Executive — Business Development Manager — General Manager
Jan. 2005 - Dec. 2020Kingston, Jamaica• Drove average annual gross revenue growth of 30% by developing and executing comprehensive strategic plans, • Expanded customer base by approximately 1200% through the establishment of key partnerships with major players in the print industry and expansion of company offerings, • Improved customer satisfaction by developing new products and services based on valuable insights into customer needs and preferences, • Led a 28-member team in recycling, distribution, accounting, IT, customer service, and sales, • Achieved sales revenue growth, secured new Key Accounts, and increased productivity and operational efficiency, • Implemented crisis management protocols and identified potential problems, mitigating crises, and improving staff safety, • Developed strategic partnerships, diversified product lines, and introduced innovative software solutions, increasing profitability and market share, • Exceeded performance targets, conducted market analyses, and collaborated cross-functionally to deliver superior customer experiences and penetrate new markets.
Vice President of Sales, Marketing, and Business Development
Bella and Elle MediaVice President of Sales, Marketing, and Business Development
Jan. 2013Tampa, Florida, United States• Represented Charles Mattocks, a top Celebrity Chef, World Diabetes Advocate, and Filmmaker, securing high-profile media coverage on mainstream outlets such as CNN, Dr. Oz, and The Today Show, • Produced various documentaries and shows (ReverseD, The Diabetic You, and Trial by Fire) to raise awareness and advocate for people living with diabetes and other rare diseases, such as Complex Regional Pain Syndrome (CRPS), • Co-executive produced "Conversations In The Kitchen," a food, talk, and lifestyle TV series, reaching over two million viewers in the Caribbean and North America, • Coordinated and managed the successful execution of "The Diabetic You RV Tour," which reached over 50,000 people in approximately 30 states and raised awareness and education on diabetes, • Developed strategic partnerships using comprehensive PR, sponsorship, event planning, and marketing activities, earning revenues of over US$5 Million to finance various advocacy activities.
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