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Startup Founder
United States
Work Background
Founder and CEO ◆ Student and Multifamily Housing Consultant ◆ Stabilize and Fix Assets
The Pivotal CompaniesFounder and CEO ◆ Student and Multifamily Housing Consultant ◆ Stabilize and Fix Assets
Sep. 2018Braselton, Georgia, United StatesAfter spending the majority of my career as the fixer in a variety of student, multifamily, military and conventional housing management companies, I decided to build a company that could provide the attention clients want from a boutique agency with the results they expect from a full-service one. The Pivotal Companies houses our three divisions: Student Housing Expert, Space Invaders Marketing and Social Theory, Inc. With a team that has acquired a collective 99+ years’ experience either onsite or in multiple corporate positions under industry leaders such as Peak Campus and Coastal Ridge Real Estate, The Pivotal Companies is able to hit the ground running to partner with clients in strategizing the best path forward for stabilization and growth. Key accomplishments include: ■ Turned assets from 60% occupancy to 95% plus within six months of asset management ■ Secured leases in the southeastern market that surpassed the rest of the market by 8.2% through strategic operational and marketing actions ■ Grew to a nationwide resource serving 158 markets and over 250 clients and growing ■ Developed a client base including industry leaders such as Peak Campus, and Campus Advantage ■ Honored as one of the Top 10 Businesses in 2020 by New York Weekly Services we offer include: ● Talent Deployment ● Digital Marketing | Email Lists ● Guerilla | Tactical Marketing ● Due Diligence | Audits ● Promotional Items ● Management Services ● Virtual Assistance ● Recruiting ● Influencers ● Training Services I like to think our success reflects not only the service we provide but also the way in which we provide it. A high I on the DISC assessment, I emphasize building relationships and collaborating with others to get things done. When brought in to help an asset, we consider ourselves an extension of the team on the ground and lean into problem-solving, firing on all cylinders to develop out-of-the-box solutions that move the asset forward in a positive direction.
Co-Founder ◆ Executive Director ◆ Women’s Advocate ◆ Empowering Women
The Burning Bra Co-Founder ◆ Executive Director ◆ Women’s Advocate ◆ Empowering Women
Jan. 2021Braselton, Georgia, United StatesI co-founded this non-profit organization with my two daughters to provide support and resources that empower women in the home, the workplace and the community. Our mission reflects each of our own experiences and the challenges we see other women facing each and every day in order to live their best lives. The services we provide include: TO EMPOWER WOMEN ● Career Coaching ● Mentorships ● Resume Building ● Conferences for Learning and Networking TO SUPPORT FOSTER AND ADOPTIVE PARENTS ● First week home programs ● Clothing donations ● Post-adoption support ● Support groups TO HELP WOMEN SEEKING A SAFER HOME ENVIRONMENT ● Connecting with resources to escape domestic violence ● Support groups Our nonprofit is run entirely on donations and volunteers who join us in advocating for women. I’d love to discuss how you could contribute your expertise, time and resources to further our mission to empower women to move in the direction they want to go. ● monica@thepivotalcompanies.com ● 615.439.7314
Vice President of Operations ◆ Asset Stabilization ◆ Turnaround Strategy ◆ Increased Occupancy
Lett9r ManagementVice President of Operations ◆ Asset Stabilization ◆ Turnaround Strategy ◆ Increased Occupancy
Jun. 2016 - Aug. 2018Atlanta, Georgia, United StatesBased on my successful record of stabilizing underperforming assets, I was recruited to this position to manage five struggling student housing assets spread across five markets and totaling 3500 beds. After conducting an analysis of the market, financial viability, people and team structure, policies and procedures and product assessment, I was able to make strategic changes to support the portfolio’s growth, increase profitability and improve the customer experience. Key accomplishments included: ■ Increased portfolio occupancies from low 80s to 95+% in less than one year, beating NOI ■ Increased focus on collections and bad debt which generated savings for the organization ■ Created business infrastructure and guardrails to support company goals and introduced system-wide policies and procedures to ensure consistent and reliable reporting Lett9r Management is a small owner asset management company.
Regional Property Manager
University Housing GroupRegional Property Manager
Jan. 2001 - Dec. 2007
Performance Planning/Training/Sr. Manager
Miles Properties, IncPerformance Planning/Training/Sr. Manager
Jan. 1996 - Dec. 2001
Director of Sales ◆ Regional Manager ◆ National Operations Specialist ◆ Property Manager
Peak CampusDirector of Sales ◆ Regional Manager ◆ National Operations Specialist ◆ Property Manager
Jan. 2011 - Jun. 2016Atlanta, Georgia, United StatesI began my tenure with Peak Campus as a Property Manager and was quickly promoted to National Operations Specialist followed by Regional Manager and ending as Director of Sales, all within five years. Responsibilities included Regional Marketing and Leasing Campaigns, Strategic Marketing Planning and Initiatives, Recovery Action Planning, Sales Analysis and Trends, and International Brokerage Relations and contracts. Key accomplishments included: ■ Supervised 16 National Leasing Specialist direct reports, covering sales operations for over 120 assets ■ Managed highest portfolio sales performance in organization’s history ■ Earned reputation as a new start and struggling asset specialist ■ Honored as Employee of the Year Peak Campus is one of the nation’s leading student housing real estate companies.
Multi-Student Housing Site General Manager ◆ Asset Stabilizer ◆ Training and Development
Edwards Student Housing Management CompanyMulti-Student Housing Site General Manager ◆ Asset Stabilizer ◆ Training and Development
Apr. 2009 - Jan. 2011Knoxville, Tennessee, United StatesI was brought in to oversee staffing, budgeting and forecasting, marketing and advertising, resident retention, resident programming, operations and university relations for an 840-bed student housing asset. In addition, I traveled to other markets within the company’s portfolio to provide leasing assistance. Key accomplishments included: ■ Led training and development for staff within the portfolio, including Leasing Bootcamp Training ■ Increased underperforming asset’s lease commitments from 40% at April prerelease to 98% by August move-in ■ Established a reputation as the go-to expert across the company for correcting struggling assets Edwards Student Housing focuses on the development, construction and management of off-campus student living adjacent to major college campuses.
Asset Campus HousingManagement
Jan. 2007 - Dec. 2009Atlanta, Georgia, United StatesManaged and staffed large student housing development in Murfreesboro, TN. Marketing, Advertising, University Relations, Resident Retention, Budget Forecasting, Accounts Recievables &amp; Payables, Assisted in file auditing for new acquisitions. Leasing Bootcamp Training &amp; Development.
Fogelman Management GroupLeasing
Jan. 1990 - Dec. 1992Leasing, Sales, & Resident Retention for 989 Unit Community in Stone Mountain, Georgia.


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