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C-level Executive
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THE COACHULTANTSFounder and Managing Director
Sep. 2019GreeceTHE COACHULTANTS is a boutique business consulting and executive coaching company, which designs and delivers business transformation for growth and impact.
It specialises in Business Strategy and Business Planning, Brand management and Sales, as well as in Executive & Team coaching.
Key focus customers include SMEs with great potential to grow, seeking for trusted partners with experience and expertise to help them deliver their vision and goals.
Find out more @ www.thecoachultants.com
Marshall Goldsmith Stakeholder Centered CoachingCertified Executive & Team Coach
Nov. 2018Greece
Procter & GambleGlobal Brand Management Leader for Duracell divestiture
Feb. 2015 - Jun. 2016Geneva Area, SwitzerlandSenior Brand Director in P&G, with Global responsibility for transitioning and setting up the brand management tools, capabilities, systems, agencies for the new stand alone Duracell company. Member of the core P&G/Duracell team which redesigned and divested the Duracell company to Berkshire Hathaway (value: $4.7 bn}
Procter & GambleSenior Brand Director Surface Care - Global Design/EMEA Delivery
Dec. 2013 - Jan. 2015Geneva Area, SwitzerlandSenior Brand Director with Global responsibility for Surface Care portfolio Design (Hard Surface Cleaners) and Regional Delivery (Europe, India, Middle East & Africa). Portfolio of brands included Flash, Mr Proper, Swiffer, Viakal/Antikal & Comet with ca $600MM annual sales.
Leader of Surface Care Brand Building Organization, including Marketing, Consumer Research, Design and Brand PR functions, working closely with R&D, Sales, Product Supply and Finance on base business development and global new product launches.
Procter & GambleSenior Brand Director - NBD Greece & Scale/Productivity Europe
Jul. 2012 - Oct. 2013GreeceSenior Brand Director New Business Development (NBD) Greece - leading the strategy development for new categories/channels for Greek P&G Operations.
Within NBD scope, set up and led Pharmacy and Electro channel multifunctional teams with responsibilities to expand portfolio and revamp Go To Market & Go To Consumer strategy. Senior Brand Director Scale & Productivity - European scope. Led the marketing strategies and organization set up for the new Western European P&G Cluster organizations (Northern Europe, France/BNL, Southern Europe). Led the overall proposal and recommendation for Balkans/Greece clustering.
Procter & GambleMarketing Functional Leader Greece
Jun. 2010 - Nov. 2011Athens, GreeceResponsible for the development of Marketing department at P&G Greece, including recruitment, career development, capability building, assignment planning.
Procter & GambleSenior Marketing Director - Brand Operations & Shopper Marketing Greece
Mar. 2008 - Nov. 2011Athens, GreeceSenior Marketing Director, Brand Operations & Shopper Marketing Leader- Greece
Set up and led a new multifunctional organization i.e. Brand Operations with 25+ employees, consisting of Marketing, CBD, ER, CMK, Purchasing/Procurement functions, with the responsibility of holistic, integrated brand communication for all P&G brands in Greece.
Areas of expertise and deliverables: Media, Brand PR, Professional Marketing, Direct Marketing, Digital Marketing, Integrated Communication Planning, In-store Marketing, Multi Brand Commercial Innovation.
Procter & GambleCorporate & Shopper Marketing Leader Greece
Oct. 2006 - Feb. 2008Athens, GreeceHead of Corporate Marketing & Shopper Marketing departments in P&G Greece. Leading a team of 15 employees with scope of responsibility for Media, Direct To Consumer, In-Store communication, Purchasing/Procurement and Shopper Marketing campaigns-Joint Business Customer plans.
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