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Work Background
Art on Main DallasOwner
Jul. 2022Dallas, Texas, United StatesPrincipal and Founder - Art on Main Dallas Art on Main supports local artists and creatives while fostering a vibrant arts community in Old East Dallas and DFW. We provide artist studios, an art gallery and event space for exhibitions, classes and private events.
The Mix Creative SpaceManaging Director
Oct. 2020Dallas, Texas, United StatesCreator and co-founder of The Mix Creative Space. The Mix Creative Space supports local artists and creatives while fostering a vibrant arts community in East Dallas. We enable creatives to thrive as working artists and support new and emerging artists. We strive to create a collaborative and supportive community contributing to the advancement of the arts in Dallas and North Texas. The Mix Creative Space provides resources such as private and shared studio spaces and co-working/creative office spaces, training and educational opportunities through an ongoing creative focused speaker series, classroom space for teaching artists, gallery space and an exhibition/event/artist market space.
SALONS BY JC - CASA LINDA PLAZACurator | Marketing Director
Aug. 2019 - Aug. 2020Dallas/Fort Worth Area
Andrea Lamarsaude ArtMarketing Consultant to Artists
Dec. 2018Dallas/Fort Worth AreaProvide marketing communications (web, social media, email, blog, collateral, direct mail) consulting and services to artists.
Alliance Francaise de DallasMarketing Communications and Cultural Events Manager
Mar. 2017 - Feb. 2018Dallas, Texas
Ascend MarketingMarketing Communications Manager
Oct. 2016 - May. 2017Grapevine, TexasDevelop, execute and manage strategic marketing communication initiatives that built awareness and business for Ascend’s clients.
ANL CommunicationsPrincipal
Jul. 2015 - Oct. 2016Dallas/Fort Worth AreaOffered marketing communication project management and execution services including content creation for social media, websites, web banners, press releases, print ads, billboards, newsletters, scripts, videos, blogs, email marketing, traditional printed collateral, articles, proposals, direct mail, advertising, etc. Brought clients a combination of diverse marketing experience across all channels and strong leadership and project management skills.
Andrea Lamarsaude Fine ArtVisual Artist
Sep. 2014Dallas, TexasARTIST
Andrea Lamarsaude is a contemporary artist working in abstract and fluid art, mixed media and collage. She enjoys using a variety of mediums in her art; acrylics, oil pastels, alcohol and India inks, hand-painted papers, image transfers, mark making tools, and lots of love. Her hope is that her works encourage conversations and bring positive, creative energy into the world. Andrea has a postgraduate certification in Fine Arts from Sessions College for Professional Design. MARKETING FOR ARTISTS & CREATIVES | CURATOR
Andrea has over 25 years of global marketing communications experience. Through her Marketing for Artists consultancy, she works with fellow artists & creatives to promote and market their work. Andrea is the Managing Director of The Mix Creative Space, an organization that supports local artists and creatives while fostering a vibrant arts community in the DFW area. Andrea has a BBA in Marketing from Southern Methodist University and professional certification from INSEAD Business School in France. For more information visit www.andrealamarsaude.com
Ascend MarketingMarketing Communications
Jan. 2013 - Jun. 2015Grapevine, TexasDeveloped, executed and managed strategic marketing communication initiatives that built awareness and business for Ascend’s clients.
ANL Marketing CommunicationsPrincipal
Mar. 2012 - Dec. 2012Dallas/Fort Worth AreaOffered marketing communication project management and execution services including content creation for social media, websites, web banners, print ads, billboards, newsletters, blogs, email marketing, traditional printed collateral, articles, proposals, direct mail, advertising, etc. Brought clients (high tech, Oracle focused, hospitals, film/animation studio) a combination of diverse marketing experience across all channels and strong leadership and project management skills.
Dallas Fort Worth American Marketing AssociationPresident
Jul. 2011 - Jun. 2012As President of the DFW American Marketing Association for the 2011-12 chapter year it was wonderful to be able to channel my leadership and marketing experience, energy and commitment into the chapters dynamic and numerous programming and networking activities and strive to continually enhance and improve member benefits. It was an honor to lead the chapter and work with our amazing and talented team of board members and volunteers!
BrightBlue Marketing, Inc.Marketing Manager
Mar. 2010 - Mar. 2012Dallas/Fort Worth AreaBrought to BrightBlue Marketing clients (Oracle focused and high tech companies and member associations) a proven ability to create successful marketing communication programs utilizing an integrated marketing approach (web, social media, email, blogs, video, newsletters and PR) that built awareness and business as well as the skill of bringing both a tactical and strategic focus to the management and successful execution of their projects.
JanimationMarketing | Corporate Business Development
Jan. 2009 - Nov. 2009- Developed and managed all marketing communication activities (events, PR, advertising, media placement, speaker bureau, branding, collateral, and social networking).
- Partnered with corporate clients to find creative, results-oriented, cost-effective solutions for their specific visual media and interactive communication needs.
Andrea LamarsaudeFreelance Marketing Communications
Jan. 2001 - Jan. 2009Offered marketing communications services including special event organization and promotion, sponsorship development, writing and editing of creative copy (brochures, websites, articles, newsletters, proposals, direct mail, advertising, etc.), media planning, and marketing research.
Clients:
• Advocate Magazines – all marketing activities
• Kim Schlossberg Designs – writing and editing
• Law Office of Walter Wm. Hofheinz – project management
AlcatelSenior Marketing Manager - Collateral and Internal Communications
Jan. 1999 - Dec. 2001Together with a team of three professionals managed the development and distribution of Alcatel collateral (brochures, data sheets, white papers, sales kits, direct mail, and web content) and internal communication programs.
AlcatelInternet Content Manager
Jan. 1998 - Dec. 1999Member of corporate web team in Paris, France responsible for the Alcatel corporate website content. Responsibilities included; creating/designing/writing new content, responding to customer requests received via the web, critiquing/editing new content provided by business divisions, and competitive analysis.
AlcatelExhibition Manager
Jan. 1997 - Dec. 1998Managed international telecommunications exhibitions taking place in Europe, Asia, and Africa ($10 million budget). Developed exhibit strategies that were in line with the overall corporate strategy. Lead and motivated large multi-disciplinary telecommunications exhibition project teams.
Alcatel - Richardson, TexasEvent Manager
Jun. 1994 - Aug. 1997Responsible for managing events that supported the overall corporate position, image, and strategy ($2 million budget) of Alcatel USA. Directed creation of themes, theater productions, direct mail campaigns, videos, and specialty advertising promotions that would effectively launch new products and services at events. Supported public relations and advertising activities developed in conjunction with event strategies.
Central and South West CorporationCorporate Events Manager
Jan. 1993 - Dec. 1994Managed all corporate events for a public utility company. This included tradeshows, board of director’s meetings, annual shareholder’s meetings, and political events.
MicrografxCorporate Events Director
Jan. 1990 - Dec. 1993Responsible for the corporate events department of a graphics software company. Managed over 100 marketing events including tradeshows, seminars, user groups, and channel marketing events on an annual basis ($2 million budget). Managed a staff of five professionals.
Texas InstrumentsTradeshow Manager
Jan. 1986 - Dec. 1990Managed research, creative planning, production, execution, and evaluation process of tradeshows for the Defense Systems group ($1 million budget). Responsible for tradeshow schedules and all budget activities. Coordinated all show services. Assisted with development of ad campaigns designed in conjunction with tradeshows. Supervised all activity at events; booth and product installation, staff coordination, show management, and public relations.
Texas InstrumentsMarketing Research Specialist
Jan. 1985 - Dec. 1985A member of the marketing research team working on various projects for the U.S. Navy.
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