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Work Background
WhiteshieldAssociate
Oct. 2024Dubai, United Arab Emirates
New York University Abu DhabiInnovation Programs Lead at startAD
Nov. 2022 - Aug. 2024Abu Dhabi, United Arab Emirates- Drive planning, execution, and delivery of 12 startAD projects, overseeing design, strategy, implementation, operations management, and technology integration. Lead projects for local and global government and corporate clients, implementing disruptive technology-driven innovation strategies and investment thesis. Consistently exceeding KPIs by an average of 25%.
- Proficient in client-facing interactions, fostering strong relationships through effective communication. Adeptness in managing diverse client portfolios ensures seamless collaboration and exceptional delivery.
- Continuous management and nurturing of external stakeholders, including clients, ecosystem partners, trainers, coaches, and alumni startups.
- Exhibited adeptness in business development and cultivating prospective clients and partners. Independently led interactions with 5 potential clients, resulting in the conversion of 3 projects to paid engagements.
- Training and coaching startups with an impressive 80%-win rate and a current 9.9/10 average rating from startup feedback. Leveraging HubSpot, Slack, Zoom, Zapier, Canva, PowerPoint, Excel, Clickup, and GPT-4, enhancing team productivity via knowledge transfer playbooks.
- Crafted a comprehensive 3-year scaling strategy for an internal product, including benchmarking, financial simulations, budget scenarios, and successful leadership pitch. - Pioneered data consistency using Python and GPT-4, transforming fragmented data into a seamlessly accessible resource.
- Drive business development through end-to-end proposal development
- Orchestrated impactful events, including a pitch event for 5 global startups and a market access initiative at GITEX. Multi-industry expertise spanning finance and banking, web 3.0, real estate and property management, construction, logistics, supply chain, healthcare, sustainability, agriculture, FMCG, retail, and climate.
New York University Abu DhabiProgram Coordinator at startAD
Dec. 2020 - Nov. 2022Abu Dhabi, United Arab Emirates- Co-Lead planning, execution, and delivery of startAD programs, overseeing startup recruitment, day-to-day operations, and technology management.
- Spearheaded the first pan-regional fellowship for GCC investors, focusing on social impact and ESG initiatives.
- Managed stakeholder engagement and relationships for startAD programs, ensuring high-impact delivery for startAD; by consistently leading a team of mentors, coaches, and trainers to enhance program participant experiences.
- Developed and introduced internal processes, enhancing onboarding experiences for new hires. As well as streamlined day-to-day operations through multiple internal initiatives that introduced new technologies and processes.
- Independently built end-to-end proposals for potential startAD partnerships and programs. Building a consistent pipeline for business development and potential leads.
- Pioneered an internal knowledge-sharing initiative, promoting a collaborative culture and workforce.
YGroup CompaniesAnalyst Intern
Aug. 2020 - Oct. 2020United Arab Emirates- Staffed on a project about continuing education amidst the pandemic. Built a report deck highlighting the most successful and proven strategies to reopen schools in a hybrid or fully online model. Including the software used and necessary infrastructure.
- Lead an internal project to develop the internal pipeline. Built a macro-enabled excel sheet that captures the full pipeline in an automated approach. - Wrote a proposal for a strategic partnership in the region in the entertainment sector
New York University Abu DhabiProgram Assistant - PPTP at startAD
May. 2020 - Jul. 2020Abu Dhabi, United Arab Emirates- Assisted the Programs team with Corporate Sprint Accelerator 7, a fully virtual accelerator for seed stage/series A startups in the construction tech industry. Assumed full responsibility in organizing investors’ day for the final day of the program.
- Assisted the Programs team with DeepTech Program. A fully virtual, internal program for seed stage and early stage startups, aimed at commercializing research.
- Assisted in researching, planning and executing startAD programs under the startAD banner, including scouting for startups, marketing and communications’ support, and startup support. - Support in day to day operations programs’ operations including administrative and logistics needs of participating startup companies. - Coordinated data collected from the programs and maintain documentation from programs’ activities. - Researched startup companies for startAD startup programs. - Assisted in preparing startup assessment reports. - Assisted in managing startAD social media presence.
New York University Abu DhabiArabic Studies Research Assistant
Sep. 2019 - Jun. 2020- Assisted a French institution and NYUAD with developing AI based technologies that can identify named entities in different Arabic texts.
Arthur D. LittleBusiness Analyst Intern
Jun. 2019 - Aug. 2019Dubai, United Arab Emirates- Main responsibilities include, but are not limited to, maintaining client relations (C-level clients), developing client relations, supplier management, stakeholder engagement, budgeting (budget of 3+ Million AED), preparation of presentations for clients, preparation of deliverable, team building, project management.
- Gave numerous presentations to client and project participants.
- Continued to develop strong work ethic and showcased leadership, creativity, and adaptability.
- Acted as site manager representative and as a site manager at times, responsible for a large team of 15+ supporting staff, participants, and self-driving vehicles.
- Travelled to Taiwan with Client to meet one of the participants. Exceeded expectations with communication skills as per feedback.
Plexo GamingCo-Founder and CFO
Nov. 2018 - May. 2022United Arab Emirates- Co-founded Plexo Gaming, a pioneering e-sports platform and community startup in the MENA region.
- Developed comprehensive brand guidelines, financial statements, projections, pitch decks, scaling and expansions strategy, marketing strategy, and partnership presentations.
- Managed entire social media and marketing campaigns, as well as investor relations, fundraising, and internal financial functions.
- Initiated Plexo as an online platform for gamers, allowing them to participate in tournaments and monetize gaming skills, initially following a commission-based model and later transitioning to a subscription-based model.
- Pivoted to building and recruiting an e-sports team, competing in the UAE and Saudi Arabia, aligning with market demands and government e-sports initiatives.
- Secured second place in Khalifa Fund and startAD’s Ibtikari program, surpassing a competitive cohort of 12 and an applicant pool of 140 businesses.
- Successfully set up a booth and organized events at GamesCon 2019, attracting 250 sign-ups with a 40% recurring user rate following the sales experience at the GamesCon convention.
- Hosted multiple high-impact events and online tournaments, generating revenues of AED 100,000+ with minimal costs, with a profit margin exceeding 70%.
- Discontinued operations due to the recruitment of e-sports players by larger teams and challenges in raising funding amidst political and economic uncertainties.
Nisreen Kayyali Consulting EngineersCivil Engineering and Architecture Intern
Jun. 2018 - Aug. 2018Dubai, United Arab Emirates- Worked as a full time intern, my main responsibilities were the design of two residential houses using Autocad.
- Modeled floor plans, facades. sections, roof plans, and construction site plans for each house.
- Houses were then 3D modeled on Google Sketchup by importing cad 2D floor plan files into Sketchup.
- Client facing environment were I attended client meetings to understand their requirements for the designs.
New York University Abu DhabiEditorial Assistant of Arabic Studies
Oct. 2016 - Sep. 2019- Translation of Arabic-English | English-Arabic texts
- Data collection and entry
- Database editing
Al-Ashwal ConstructionCivil Engineering Intern
Jul. 2016 - Aug. 2016Amman Governorate, Jordan
Candy Box GroupBusiness Intern
Jun. 2015 - Aug. 2015Amman Governorate, Jordan
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