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Work Background
AAF MiamiCo-Chair of Events
Sep. 2023 - Jun. 2024Miami, Florida, United States
AmazonProgramming Launch Manager
Jun. 2021 - Dec. 2021Miami, Florida, United StatesOversee the evaluation, documentation and metrics reporting of SVOD content readiness and language localized requirements to ensure timely launch of Amazon Prime’s content.
Support business planning around LATAM customer facing planning.
Vendor liaison for marketing and operations teams helping them manage content, programming and priorities.
Identify and analyze stack ranking of materials for Prime Video Direct platform, dedicated to bringing content from PVD’s deep library of world-class shows to Prime Video’s global audience.
Half NaranjaExecutive Producer
Sep. 2018Miami/Fort Lauderdale AreaVisionary Senior Creative Media Producer with an exceptional 20-year track record spearheading client-centric content production for prestigious multinational television/media networks and Fortune 500 enterprises. Renowned for cultivating exclusive partnerships, harnessing PR prowess, and weaving captivating narratives to elevate viewer engagement and drive substantial revenue gains. Adept leader with masterful project management and negotiation acumen. Expertise spans creative strategy, multi-platform media, video production, and seamless post-production execution. • Pioneered and presently oversee "Half Naranja," strategically partnering with ad agencies to orchestrate exceptional outcomes.
• Architect and implement visionary creative strategies, propelling engagement metrics and revenue milestones.
• Harness the art of storytelling and content curation to curate compelling marketing assets.
• Nurture and sustain enduring client alliances, yielding triumphs in project execution and client contentment.
3rdeye -Thirdeye Design GroupExecutive Producer
Sep. 2014 - Sep. 20183340 Virginia St Coconut Grove, Fl 33133Leaded multi-million contract negotiations with over $5M closed.
Directed the life-cycle production of live events with up to 60 people on set.
Directed a team of 10 direct reports including the Marketing and Creative teams.
Orchestrated the production of multiple videos, events, and commercials for the largest TV networks (Discovery Inc, Telemundo, Univision, CNN) and Creative agencies (Republica Havas, Ogilvy, Yellow shoes) among others.
Developed and executed a unique concept for Discovery Inc. including scripts, productions, and postproduction.
Created stories across a variety of platforms, generating engagement while ensuring impactful experiences.
Developed high quality and extraordinary content for all audiences within the US, including the Hispanic community.
Developed and negotiated a $1M deal with a recognized American pay television channel.
Discovery CommunicationsProduction Manager Upfront
Jun. 2014 - Jun. 2016
CV2 ProductionsExecutive Producer
Jan. 2008 - Sep. 2014Miami, Florida, United StatesProduced and executed TV shows and events in English and Spanish with a crew of up to 200 people.
Successfully directed the production of the up-front for the Top 4 brands of Discovery Inc.
Oversaw all aspects of the video production from a storyboard, shot-list, production checklist, and cast selection. Recognized for meeting 100% of customer production deadlines and delivering outstanding customer service to complete many urgent projects successfully.
Successfully produced and executed popular TV shows and events for Telemundo, Univision, HBO, A&E The History Channel, A&E Latin America, among others, with over $1M projects.
Headed the videography and filming of all customer projects focused on high-quality delivery to meet their specifications.
SBS - Mega TVLine Producer / Host
Jan. 2005 - Dec. 2008 Coached and motivated 25 Direct reports.
Produced over +300 TV shows.
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